Steve Kroft
CBS News, 11 November 2018
A new law, called the General Data Protection Regulation (GDPR), enacted by the European Parliament has given consumers in Europe greater ownership over their personal data. The law restricts how technology companies collect and monetise their users’ personal data by ensuring consumers have an understanding about the data collected on them so that they can decide whether or not to give their consent. The law also gives consumers the ability to gain access to the personal data held on them as well as to delete this data if they wish to. Now countries, such as America, are following suit as they seek to introduce similar laws which will help protect the personal data of their citizens.